APTA announces community transit industry’s finest promoting and communications operate in very first position spherical of 2022 AdWheel Awards

APTA announces community transit industry’s finest promoting and communications operate in very first position spherical of 2022 AdWheel Awards

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The American Community Transportation Association (APTA) introduced the first spot winners of its 2022 AdWheel Awards.  

The awards go to APTA member techniques and organization members for fantastic advertising and marketing and communications attempts that contributed to strategic organizational goals. 

All around 300 entries have been evaluated by dozens of industry industry experts and initial position awards have been presented in four categories: 

  • Most effective marketing and communications on the COVID-19 pandemic 
  • Campaigns to assistance ridership or sales 
  • Academic efforts and 
  • Jobs to emphasize transit needs and funding. 

“I am energized to congratulate the most current AdWheel Initially Position winners. This yr, public transportation has balanced COVID-19, fluctuating ridership and numerous other issues. Under these seeking situations, the to start with spot AdWheel winners have utilized exemplary communications and marketing and advertising initiatives to arrive at out to their communities, educate their riders and complete their organization’s aims, all while furnishing the ideal probable mobility solutions to communities throughout North The us,” claimed APTA President and CEO Paul P. Skoutelas. 

Best very first place winners will experience a closing round of judging to ascertain the Grand Awards, which will be offered at the APTA’s Transform Meeting in the tumble. 

Honors are awarded in four groups, based mostly on procedure dimensions. The winners honored are listed under.

Group Name, Team (1-4) 

Best Print Media on the COVID-19 Pandemic: 

  • Group Transit, Everett, WA, 2 
  • Transdev, Lombard, IL, 4  

Finest Digital Media on COVID-19: 

  • Embark, Oklahoma Town, Ok, 1 
  • Jacksonville Transportation Authority, Jacksonville, FL, 2 
  • LYNX – Central Florida Regional Transportation Authority, Orlando, FL, 3 
  • Transdev, Lombard, IL, 4 

Finest Unique Function on COVID-19: 

  • Santa Clarita Transit, Santa Clarita, CA, 1 
  • Kansas Town Space Transportation Authority, Kansas Town, MO, 2  

Greatest Social Media on COVID-19: 

  • Eastern Contra Costa Transit Authority, Antioch, CA, 1 
  • Foothill Transit, West Covina, CA, 2 

Ideal Partnership on COVID-19: 

  • Kitsap Transit, Bremerton, WA, 1 
  • Metrolink (Southern California Regional Rail Authority), Los Angeles, CA, 2 
  • Regional Transportation Fee of Southern Nevada, Los Vegas, NV, 3  

Finest Shoestring Tactic on COVID-19: 

  • Lextran, Lexington, KY, 1 
  • Chapel Hill Transit, Chapel Hill, NC, 2 
  • Societe de transport de Montreal, Montreal, QC, 3 

Very best Extensive Campaign on COVID-19: 

  • Kitsap Transit, Bremerton, WA, 1 
  • Jacksonville Transportation Authority, Jacksonville, FL, 2 
  • Tempo Suburban Bus, Arlington Heights, IL, 3 
  • Transdev, Lombard, IL, 4 

Most effective Print Media to Help Ridership or Revenue: 

  • Ben Franklin Transit, Richland, WA, 1 
  • Trinity Metro, Fort Worth, TX, 2 
  • Metropolitan Transit Authority of Harris County, Houston, TX, 3 
  • Siemens Mobility, Inc., Sacramento, CA, 4  

Most effective Digital Media to Assistance Ridership: 

  • Struggle Creek Transit, Struggle Creek, MI, 1 
  • Trinity Metro, Fort Really worth, TX, 2 
  • Regional Transportation District, Denver, CO, 3  

Finest Special Party to Support Ridership: 

  • Website link Transit, Wenatchee, WA, 1 
  • Sacramento Regional Transit District, Sacramento, CA, 2 
  • Metropolitan Atlanta Swift Transit Authority, Atlanta, GA, 3  

Ideal Social Media to Guidance Ridership or Sales: 

  • OMNITRANS, San Bernardino, CA, 2 
  • Siemens Mobility, Sacramento, CA, 4  

Ideal Partnership to Support Ridership: 

  • Sacramento Regional Transit District, Sacramento, CA, 2 
  • Money Metropolitan Transportation Authority, Austin, TX, 3 

Most effective Shoestring Tactic to Guidance Ridership: 

  • Riverside Transit Company, Riverside, CA, 1 
  • Spokane Transit Authority, Spokane, WA, 2 
  • LYNX – Central Florida Regional Transportation Authority, Orlando, FL, 3  

Best Detailed Marketing campaign to Help Ridership or Gross sales: 

  • G-Trans, Gardena, CA, 1 
  • Hillsborough Spot Regional Transit Authority, Tampa, FL, 2 
  • Through Metropolitan Transit, San Antonio, TX, 3 
  • Cubic, San Diego, CA, 4 

Very best Academic Print Media:  

  • Livermore Amador Valley Transit Authority (WHEELS), Livermore, CA, 1 
  • GoDurham Transit, Durham, NC, 2 
  • Dallas Space Rapid Transit, Dallas, TX, 3 
  • Siemens Mobility, Sacramento, CA, 4 

Most effective Academic Electronic Media: 

  • Go Triangle, Exploration Triangle Park, NC, 1 
  • Group Transit, Everett, WA, 2 
  • Metropolitan Atlanta Immediate Transit Authority, Atlanta, GA, 3 
  • Transit application, Montreal, QC, 4  

Ideal Instructional Specific Party: 

  • Higher Peoria Mass Transit District, Peoria, IL, 1 
  • Foothill Transit, West Covina, CA, 2 
  • Dallas Region Immediate Transit, Dallas, TX, 3 

Best Academic Social Media:  

  • Salem Place Mass Transit District, Salem, OR, 1 
  • Foothill Transit, West Covina, CA, 2 
  • LYNX – Central Florida Regional Transportation Authority, Orlando, FL, 3 
  • Optibus Inc., New York, NY, 4  

Best Educational Partnership:  

  • Greenville Transit Authority, Greenville, SC, 1 
  • C-TRAN, Vancouver, WA, 2 
  • AC Transit (Alameda Contra-Costa Transit District), Oakland, CA, 3 
  • TransLoc Inc., Durham, NC, 4  

Most effective Academic Shoestring Tactic:  

  • Butler County Regional Transit Authority, Hamilton, OH, 1 
  • San Mateo County Transit District (SamTrans), San Carlos, CA, 2 
  • Spokane Transit Authority, Spokane, WA, 2 
  • Milwaukee County Transit Program, Milwaukee, WI, 3 
  • ETA Transit Devices, Boca Raton, FL, 4 

Best Academic Thorough Marketing campaign: 

  • Go Triangle, Analysis Triangle Park, NC, 1 
  • Group Transit, Everett, WA, 2 
  • Edmonton Transit Support, Edmonton, AB, 3 
  • Transdev, Lombard, IL, 4 

Finest Print Media to Emphasize Transit Needs and Funding:  

  • Livermore Amador Valley Transit Authority (WHEELS), Livermore, CA, 1 
  • Foothill Transit, West Covina, CA, 2  

Ideal Digital Media to Emphasize Transit Wants and Funding: 

  • Charleston Space Transportation Analyze/ BCDCOG/HDR, North Charleston, SC, 1 
  • Metropolitan Atlanta Immediate Transit Authority, Atlanta, GA, 3 
  • TransLoc Inc., Durham, NC, 4 

Most effective Distinctive Occasion to Emphasize Transit Requirements and Funding: 

  • Hyperlink Transit, Wenatchee, WA, 1 
  • Pinellas Suncoast Transit Authority, St. Petersburg, FL, 2 
  • Milwaukee County Transit Program, Milwaukee, WI, 3 

Ideal Social Media to Emphasize Transit Requires and Funding: 

  • Kansas Town Location Transportation Authority, Kansas Town, MO, 2 
  • Metropolitan Transit Authority of Harris County, Houston, TX, 3 

Best Partnership to Spotlight Transit Requires and Funding: 

  • Jacksonville Transportation Authority, Jacksonville, FL, 2 
  • Regional Transportation Fee of Southern Nevada, Las Vegas, NV, 3 

Best Shoestring Tactic to Emphasize Transit Requirements and Funding: 

  • Laketran, Painesville, OH, 1 
  • Transit application, Montreal, QC, 4 

Ideal Complete Marketing campaign to Highlight Transit Wants and Funding:  

  • San Joaquin Regional Transit District, Stockton, CA, 1 
  • Southwest Ohio Regional Transit Authority (Metro), Cincinnati, OH, 2 
  • Regional Transportation District, Denver, CO, 3 
  • Siemens Mobility, Sacramento, CA, 4 
Based mostly on 2019 ridership numbers- Team 1: Less than 4 million annual riders Group 2: 4 to 20 million once-a-year riders Group 3: More than 20 million annual riders and Group 4: Business associates.