The Ivors Academy – Internet marketing and Communications Coordinator (United kingdom)

Marketing and Communications Coordinator

Reporting to the Advertising and Communications Supervisor
Component-time (3 times/week: Tuesday, Thursday and one other working day) on a fixed expression agreement of 6 months, starting August/September 2023.
Income: £27.56k
Hybrid working: 1 day a week in the business office, with the possibility to do the job all 3 times in the workplace if chosen.

Career Overview

As we carry on our tactic to grow international recognition for songwriters and composers, your function will be to work with staff to increase The Ivors Academy’s effects, get to and market share by growing our profile, visibility and name by way of helpful promoting and communications.

The function features creating and managing our social media channels, building and enhancing articles, and tracking and reporting on marketing campaign efficiency. The ideal applicant will have a strong being familiar with of advertising and marketing and communications, and be equipped to do the job independently and as portion of a staff. It requires significant stages of organisation and setting up, productive communications, creative imagination, group-operate and a emphasis on offering outcomes in a fast paced surroundings.

The role studies to the Advertising and Communications Manager (3 days/week position) and to the Director of Membership, Advertising and marketing and Communications on the days when the Promoting and Communications Manager is not doing work.

Responsibilities

• Develop and produce marketing and advertising and communications functions and strategies which includes:
• Selling activities, conferences and webinars.
• Higher impact strategies with companions for the Academy’s awards and actions that rejoice songwriters and composers.
• Expanding member recruitment by way of advertising strategies, encouraging word-of-mouth internet marketing, and launching new goods and solutions.
• Maximising member retention by way of powerful communications and engagement, and advertising of services and positive aspects.
• Fundraising initiatives with The Ivors Academy Have confidence in.
• Advocacy campaigns that reveal our influence as a compelling explanation to be a part of and support the Academy.
• Produce and deal with working day-to-working day the Academy’s social media platforms, newsletters and web site.
• Build and edit material and elements for social media, newsletters, web page, functions and other pursuits.
• Guidance managing the Academy’s brand.
• Keep track of and report on the functionality of internet marketing and communications strategies.
• Keep relationships with internet marketing and communications contacts at spouse organisations.
• Help the employees group to assure successful doing work with the advertising and marketing and communications group.
• Keep up-to-day with marketplace developments.

Techniques and Competencies

• 2+ years’ experience in promoting and communications
• Social media administration throughout all platforms
• E mail management systems (preferably Mailchimp)
• Layout resources (ie Canva, Photoshop, Illustrator and/or similar)
• Analytics (ie Google Analytics and Hootsuite)
• Articles Management Devices (ideally WordPress or identical)
• Large consideration to detail.
• Practical experience of doing the job across groups and with a range of stakeholders.
• Superb prepared and verbal interaction techniques.
• Encounter of the audio sector an benefit.
• Values/typical behaviours

Our values are that we’re inclusive, respecting and championing variation and diversity generous in our time, expertise and knowing of every single other concentrated on cultivating, celebrating and campaigning for our associates happy of our purpose and heritage when constantly keeping relevant and forging new innovations and we reveal integrity by our actions, words and commitments.

The role of Promoting and Communications Supervisor demands an organised and creative strategy, able to function positively and constructively with all workers and stakeholders as an ambassador for the Academy.

Key doing the job relationships

• Communications and Internet marketing staff.
• Critical staff for delivering communications and advertising and marketing.
• Senior Administration group.
• Board Administrators, Trustees and Council Chairs in the Academy’s governance.
• Members.
• Corporate Partners, sponsors and donors.